Form and Essence
Nail Khasnutdinov and Vladimir Demenchyonok created a new design for sunflower oil bottles. It proclaims the unity of form and essence and resembles a sunflower seed. The designers are sure that this bottle would stay apart from standard “dumb-bell” sunflower oil bottles. And – of course – this bottle is meant for premium oil.
I think this is the case when unity of form and essence does not conform to functionality and common sense. I often use sunflower oil and know that almost always a little bit oil gets on the outer surface and the bottle becomes slippery. That’s the reason behind traditional “dumb-bell” shapes. Also the surface is corrugated what makes things even worse. You take this bottle, tilt it over the pan – Slip! Splash! – and the floor of your kitchen is becomes incredibly premium. Does Fairy really helps in such cases?
Via sostav
Related Tags: Russia, marketing, design, sunflower oil, premium
3 Comments:
This bottles looks nice. Good design.
Have to agree, the design is really nice.
Apart from being practical or not with sun or olive oil for that matter, the bottle serves many purposes not just oil. Bottle serves any liquids and what's most exiting - it looks good. Isn't that what design goods are for. Stimulate vision and are still usable.
I would regard in this case oily outer surface really a narrowed perspective.
Have to agree, the design is really nice.
Apart from being practical or not with sun or olive oil for that matter, the bottle serves many purposes not just oil. Bottle serves any liquids and what's most exiting - it looks good. Isn't that what design goods are for. Stimulate vision and are still usable.
I would regard in this case oily outer surface really a narrowed perspective.
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