New Year Real Taste

Ukranian vodka Bilenka found its own original way to advertise the brand. They create commercials that are look-alikes of global international or simply high profile brands. Every year in Russia and Ukraine before New Year and Christmas we watch non stop flicks with brightly decorated Coca Cola trucks bringing carbonated soda to happy American families. I mean, there’s no way those people could be Russians or Ukrainians: they are dressed and look absolutely different. “The holiday taste that is always real”, - goes the jingle.

In the above mentioned vodka commercial everything is almost the same. Only trucks are not red but blue. Bilenka reminds people that in Ukraine (and in Russia) the REAL taste of the holiday is different. Very different.

In another commercial Bilenka makes fun of the old Fairy commercial. One village bought expensive vodka and poor villages had nothign to chase it with. Another village bought Bilenka and had fun all night through.

Via Adme

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