Monday, January 15, 2007

How often Russian drinkers buy vodka

How often Russian vodka-drinking males buy vodka?

2-3 times a week – 5.9%
Once a week – 19.2%
2-3 times a month – 37.1%
Once a month – 26.9%
Once in 3 month or less – 11.3%

People who do not buy vodka at all are not included into the sample.

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Wednesday, January 10, 2007

M&F 2007 Calendar

One way for ad agencies to show how creative they are – make a creative calendar and send it as a gift to all your current and potential clients. They should appreciate your originality, creativity and sense of humor. Melekhov & Filyurin Ad Agency 2007 calendar is called “(Not) Standard places to put your ads”. Unlike many ad agencies calendars this one has a lot of humor and not much of glitz and glamour. I especially like these three pages.


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