Sexist Chocolate

I already wrote some time ago about a curious attempt of Nestle to launch chocolate targets on men only. Actually “Nestle For Men” was an attempt to get some share from Ritter Sport that in Russia is especially popular among men. “Nestle For Men” is not only quadratisch and praktisch but also bigger. Although I’m not sure how important it is.

Lowe Adventa is behind a new commercial for “Nestle For Men”. I’m afraid in the US or UK this commercial would be regarded as sexist but I find it hilarious. You don’t really need to know Russian to understand what it’s about.

Click to watch